Skip to content
  • Clinical Services
    • Emergency Medicine
    • Hospital Medicine
    • Critical Care Medicine
    • SCP Connected Care
    • Hospital at Home
  • Careers
    • Physicians
    • Resident Physicians
    • NP/PAs
    • Nurses
    • Medical Leadership
    • Clinical Education & Training
    • Corporate Careers
  • Company
    • Our Story
    • Leadership Team
    • Advocacy
    • Social Responsibility
  • Resources & Events
    • Case Studies
    • Resources
    • Blog
    • Events
SCP Clinician Portal

Utilizing Direct-To-Employer Marketing to Engage a New Patient Population

Home » Utilizing Direct-To-Employer Marketing to Engage a New Patient Population

SCP Clinician Portal
  • Clinical Services
    • Emergency Medicine
    • Hospital Medicine
    • Critical Care Medicine
    • SCP Connected Care
    • Hospital at Home
  • Careers
    • Physicians
    • Resident Physicians
    • NP/PAs
    • Nurses
    • Medical Leadership
    • Clinical Education & Training
    • Corporate Careers
  • Company
    • Our Story
    • Leadership Team
    • Advocacy
    • Social Responsibility
  • Resources & Events
    • Case Studies
    • Resources
    • Blog
    • Events

Utilizing Direct-To-Employer Marketing to Engage a New Patient Population

Home » Utilizing Direct-To-Employer Marketing to Engage a New Patient Population

  • Clinical Services
    • Emergency Medicine
    • Hospital Medicine
    • Critical Care Medicine
    • SCP Connected Care
    • Hospital at Home
  • Careers
    • Physicians
    • Resident Physicians
    • NP/PAs
    • Nurses
    • Medical Leadership
    • Clinical Education & Training
    • Corporate Careers
  • Company
    • Our Story
    • Leadership Team
    • Advocacy
    • Social Responsibility
  • Resources & Events
    • Case Studies
    • Resources
    • Blog
    • Events

Utilizing Direct-To-Employer Marketing to Engage a New Patient Population

Partnership Overview

A 99-bed facility in Mississippi partnered with SCP Health’s (SCP’s) patient engagement team to help improve care coordination and increase direct-to-employer marketing opportunities in their community.

Partnership Goals

  • Build relationships with local employers to reach the commercially insured population
  • Increase efficiency of scheduling, billing, and care processes
  • Gain provider buy-in for using outsourced service coordination

SCP's Strategy

First, the patient engagement team established positive relationships with key clinical contacts at the hospital and clinic locations. After gaining provider buy-in and establishing open lines of communication, the team began educating providers and staff members about OSHA recordability and alternative duty assignment for their workforce.

Next, to build relationships with the facility’s target employer market, a patient engagement corporate health consultant visited local employers to address their specific concerns. The consultant provided company health management reports to employers, reviewed OSHA requirements, and conducted on-site health benefit talks.

Finally, to close the loop, the patient engagement team provided a direct link back to the hospital and clinics by scheduling appointments/services for employees and tracking any necessary clinic or hospital visit, treatment or test (e.g., alcohol, nicotine, and fitness). SCP’s service coordinators provided efficient patient navigation services as an extension of the facility’s team by obtaining authorization for services ordered and scheduling services at their facilities. Utilizing the facility’s healthcare professionals, the corporate health consultant also organized on-site safety and wellness education, group employee weight-loss challenges, yearly flu shots, and health events for testing weight, body mass index, blood pressure and glucose levels for local businesses.

Partnership Impact

Community Engagement

  • 73 employer health events resulted in 122 new patient referrals
  • 240 employers utilize the facility’s service lines for employee needs
  • New business generated $1,078,754

Efficiencies Realized

  • 2 ED visits successively verified and/or billing information updated
  • 1,762 appointments coordinated, including initial visits, follow-up provider appointments, and ancillary services
Tags :
Share This :

Recent Posts

Executive leadership discusses hospital procedures and staff retention with a medical director
Questions Clinicians Should Ask
System Employs Clinicians While Improving Hospital-Based Program Outcomes
Daily habits to help preserve your practice

Categories

Resources
Case Study
Blog

Let's Connect

Learn more about SCP’s programs and solutions. Talk with one of our experts today.

Contact us

Subscribe to our Newsletter

Sign up for our newsletter to receive the latest updates and exclusive content straight to your inbox.

A physician-led team of clinical specialists in emergency, hospital, and critical care medicine, supporting local clinical practices with national resources to deliver high-quality patient care in the communities we serve.

Corporate Phone: (800) 893-9698

Facebook-f Linkedin Youtube

Useful Links

  • SCP Clinician Portal
  • Insurance Request Portal
  • Corporate Compliance
  • Privacy Policy
  • Terms of Use

Contact Interest

  • Billing Questions
  • Clinical Career Opportunities
  • Clinical Services Inquiry
  • Corporate Career Opportunities
  • Employee & Clinician Verification
  • Connect with SCP

Trending Posts

  • A Clinician's Guide to Evaluating Leadership
  • Four Reasons Why Documentation is Important
  • The Importance of Values in Health Care
  • Social Networks for Doctors
Also of Interest
  • Elevating Community Health By Partnering With Employers
  • How to Successfully Engage Local Communities...
  • Case Studies

Copyright © 2025. All rights reserved.

Insurance Request Portal

Please visit SCP Health’s Insurance Request Portal to submit requests related to medical malpractice liability insurance such as coverage verifications, claims history reports, and certificates of insurance. If you experience issues with the portal submission or have a question about the process, please reach out SCP Health’s Risk Management, Safety and Insurance Department at RM@scphealth.com or 337-609-1250.

Insurance Request Portal Illustrative Instructions

Access Portal

Questions about my bill

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Clinical Career Opportunities Inquiry

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Clinical Services Inquiry

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Corporate Career Opportunities

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Employee & Clinician Verification

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

General Inquiry

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Join our Community

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Get this resource

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Employment Verification Request

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Request for Medical Records

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Insurance Request Portal

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Let's Connect

By clicking the “Submit” button, you are agreeing to the SCP Heath Terms of Use and Privacy Policy

Contact Information

Please provide your contact information. An SCP representative will contact you accordingly.

Apply To Job

Apply to Job

Your Information